Wednesday, May 6, 2020
Management Of Event Operations In Country â⬠Myassignmenthelp.Com
Question: Discuss About The Management Of Event Operations In Country? Answer: Introduction The following paper focuses on the topic of the event management of event operations in the country. It is extremely difficult to manage a major event in the country when a particular state or city has to handle the entire event. Many things have to be looked at when arranging the festival. In this context, event management of the Golden Plains Music Festival has to be discussed. It has to be noted that this festival is organized at Victoria in Australia (Knox 2017). Some important things have to be kept in mind before starting the preparation for the event. The Event Purpose Every event is arranged to achieve certain purposes that have been very integral for the organizers. This is one of the biggest music events in the country for which millions of people wait with eagerness (Wiseman, Macleod and Immersonal 2012). People wait with bated breath and the sale of tickets begins with a bang as soon as the promotion is showed through advertisements. This event is organized specially for the people who are ardent music lovers. They spend hundreds of dollars to watch this exquisite event. This time this show is going to be arranged to promote the all genres of music. These genres have been famous among many people. So, the organizers have felt that they should encourage this genre. It is noteworthy that they should look to promote this event through social media platforms and online ticket sales. As this is a cultural program, the people who love culture have to be welcomed by the hosts (White 2016). Theme of the event It has been long since the music lovers all over the world have been requesting the organizers to organize the Golden Plains Music Festival to be organized to pay the tribute to the soft rock genre of music (Gibson and Connell 2012). The theme that has been associated with this festival supposes that Victoria is a nirvana where a person is supposed to be who he is outside of his own inbox. The sister festival of this festival is the festival Meredith. Golden Plains Festival is supposed to be one of the beacon festivals for anyone who is remotely in his musical orbit of attractions (Gibson and Connell 2012). This year, the festival is going to be organized in memory of Jack Nolan on whose sheep farm the entire festival took place. The guests and the audience of this festival are much enthusiastic about music (Mair and Whitford 2013). As an attractive theme for the entire program, the blue color has been chosen as the theme color. This color should be planned to use on all merchandise that are connected with the program. The color of the tickets will be blue and uniforms that the organizers will wear have been fixed to be blue as well. This will help to keep uniformity between the people who are directly involved in this program and the supervisors as well. The posters will be painted on a blue background so this will lead to a terrific coloring effect. The expert professionals will be given the responsibility to decorate the entire venue of the program so beautifully that it becomes a splendor to the eye for the audience (Gibson and Connell 2012). The main themes of the festival can be designed in a one page leaflet. The entire design should be clean, simple, flat and designed professionally. These leaflets should be distributed among the people through newspapers and provide advertisements through online platforms. This should be well organized and made sure that they can be edited very easily. The people who can be contacted for any query should be listed there along with their phone numbers. Identification of the Event audience When an event like a big music festival is organized, some things should be taken under consideration that would set for the success of the festival (Salem, Jones and Morgan 2012). In this case of Golden Plains music festival, the target audiences have to be identified so that the preparations can be done according to that only. The music lovers of a certain group should be made the target people (Salem, Jones and Morgan 2012). There are no logos for the entire program and the ethos for the program will be a collective one as the visitors and the audiences are engaged to bring anything that they wish to. The only issue is that they should not ruin the ambience of the program. One of the most important factors in this issue is the thing that the best performers are cheered and saluted by the audience in the form a boot or the boots being held aloft the audience as a sign of respect (Salem, Jones and Morgan 2012). The event managers have to be alert about all the matters like the secur ity of the audience, success of the program, profit from the ticket sales and many others. All ages of music lovers are welcomed here. The organizers do not provide alcohol so the audience must bring the alcohol by themselves. The people above 18 can have alcohol in the Pink Flamingo Bar (Yeoman et al. 2012). Event timing and venue The entire event takes place at a private farmland in Victoria, a place from where Melbourne is 90 km away. As per the transportation is required, the audience has to come through private cars or trains (Matthews 2015). This event continues for three days. There are enough spaces for car parking and the seating capacity is well beyond 10000 people. Resources The artists for the festival should be booked long before and the contracts should be finalized, if possible advance money should be given. The event organizers should look to raise the profit money through advertisements and provide all sorts of comfort to the artist or the band. They should schedule their preparation programs as soon as the artist is confirmed (Matthews 2015). The venue is not an issue as it will take place in the farm land. The production and audience details should be looked at with minuteness. There should separate doors for entry and exit for the audience. Subject Cost Cost of decoration $ 5000 Sound and lighting $ 3000 Cost of labor $ 5500 Logistical setting up $ 4500 Food and beverages $ 5600 Safety $ 4800 Conclusion This paper can be concluded by saying that Golden Plains music festival is an extremely famous music festival in Australia and it attracts hundreds of thousands of people. The audiences are very enthusiastic to go there and enjoy those three days. The entire event has to managed properly by looking at different aspects and the audiences have to be kept safe and the organizers should maintain lots of strict measures to make the program successful. References Gibson, C. and Connell, J., 2012.Music festivals and regional development in Australia. Ashgate Publishing, Ltd.. Knox, J., 2017. The 2nd OtherFilm Festival.Explorer, (83). Mair, J. and Whitford, M., 2013. An exploration of events research: event topics, themes and emerging trends.International Journal of Event and Festival Management,4(1), pp.6-30. Matthews, D., 2015.Special event production: The resources. Routledge. Salem, G., Jones, E. and Morgan, N., 2012. An overview of events management.Festival and Events Management, p.14. White, A.L. ed., 2016.Lost in music: Culture, style and the musical event(Vol. 5). Routledge. Wiseman, J.A. and Macleod, S.G., Immersonal, Inc., 2012.Event planning and management system. U.S. Patent Application 13/413,520. Yeoman, I., Robertson, M., Ali-Knight, J., Drummond, S. and McMahon-Beattie, U. eds., 2012.Festival and events management. Routledge.
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